Jim Beam is a welcoming bourbon that embraces you like family - no matter who you are or where you’re from.
Our story starts in 1795 in Kentucky and continues for over 7 generations of the Jim Beam family. And today we are celebrating our 225th anniversary. If there’s one thing we’ve learnt over these years - it’s how to make a whiskey and how to treat a person.
This activation idea is about showing appreciation to the people in our lives who make us who we are and take the opportunity to celebrate and say thank you to friends, family, colleagues or even reward yourselves.
So have a seat, personalize your label and enjoy your bourbon any way you like.